Mirrors Poster

The poster of Mirrors does a good job in representing the genre of the film, as the majority of the poster is made up of grim colours such as dark blue, grey and black, this sets up somewhat of a sinister feel to the film,which makes it a clear implication  that the film will have a heavy malevolent presence. The lighting of the poster is generally somewhat low key, it is dark and heavy, this again sets up somewhat of a foreboding atmosphere and further accentuates the genre.

The unique selling point is not particularly clear in the poster, however, as the title is "Mirrors" and one of the R's is flipped, it heavily suggests that the film is focused around mirrors and reflections, this is further outlined as all the characters  are looking at  their reflection in the water. The poster attracts its target audience by adding the well known actor Kiefer Sutherland in large, bold writing, this attracts any fans of his previous work to the film. It also attracts the target audience by making the genre blindingly obvious, so fans of the horror genre will be attracted to the film.

In my opinion I believe that this poster is satisfactory, it attracts the audience in somewhat of an effective manor, however the main problem of this poster is that it does not give away much about the film,anyone who lloks at this poster would not be able to predict what may happen in he film, granted this is a relatively standard problem with film posters, however it is a much bigger problem ith this poster, as it does not reveal anything and is a little bit confusing.